Privacy Policy for Hardywood.com
Last Updated: September 4, 2025
1. Introduction
Welcome to Hardywood.com. Hardywood Park Craft Brewery, LLC ("we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, Hardywood.com, including any other media form, media channel, mobile website, or mobile application related or connected thereto (collectively, the “Site”). Please read this privacy policy carefully. If you do not agree with the terms of this privacy policy, please do not access the site.
2. Information We Collect
We collect information about you in a variety of ways. The information we may collect on the Site includes:
A. Information You Provide to Us
We collect personal information that you voluntarily provide to us when you:
Sign up for our email newsletter (e.g., email address).
Use our "Contact Us" form (e.g., name, email address, and the content of your message).
Place an order in our online store (e.g., name, shipping address, billing address, email address, and phone number).
Submit a job application (e.g., name, contact information, and resume/CV).
Enter a contest or giveaway (e.g., name, email address, and any other required information).
Financial information, such as credit card numbers, is processed by our e-commerce platform providers, Squarespace and Toast, and their integrated payment processors. We do not collect or store your full payment card details on our servers.
B. Information We Collect Automatically
When you visit our Site, we automatically collect certain information about your device and your usage of our Site. This information may include:
Log and Usage Data: Your IP address, browser type, operating system, access times, and the pages you have viewed directly before and after accessing the Site.
Cookies and Tracking Technologies: We use cookies, web beacons, tracking pixels, and other tracking technologies to help customize the Site and improve your experience.
3. How We Use Your Information
We use the information we collect for various business purposes, including to:
Process, fulfill, and manage your online orders and payments.
Communicate with you about your orders, provide customer service, and respond to your inquiries.
Send you marketing emails and newsletters, provided you have opted in to receive them.
Administer contests, promotions, and giveaways.
Review and process your job applications.
Analyze website traffic and user behavior to monitor and improve our Site and offerings.
Deliver targeted advertising to you on third-party websites like Google and Meta (Facebook/Instagram).
4. Cookies and Tracking Technologies
Our site uses cookies for several purposes:
Essential Cookies: These are necessary for the Site to function properly, such as keeping items in your shopping cart during a visit. These are managed by our e-commerce platform, Squarespace.
Analytics Cookies: We use Google Analytics to understand how visitors engage with our Site. This helps us analyze data about web page traffic and improve our website to tailor it to customer needs.
Advertising Cookies: We use tracking pixels from Meta (Facebook/Instagram) and Google to help us measure the effectiveness of our advertising campaigns and to deliver advertisements that are more relevant to you on their platforms (a practice known as "retargeting").
You can typically remove or reject cookies through your browser settings.
5. Disclosure of Your Information
We do not sell your personal information. We may share information we have collected about you with the following third-party service providers who perform services for us or on our behalf:
E-commerce and Website Platform: Squarespace and Toast host our online stores and helps us process orders.
Payment Processors: Squarespace's and Toast’s integrated payment partners process your payments securely.
Email Marketing Provider: Mailchimp and Toast manage our mailing lists and helps us send newsletters.
Shipping Carriers: We share your name and address with shipping carriers (such as USPS, UPS, or FedEx) to deliver your orders.
Analytics and Advertising Partners: We share data with Google and Meta for analytics and advertising purposes as described above.
We may also disclose your information if required to do so by law or in the good faith belief that such action is necessary to comply with a legal obligation, protect and defend our rights or property, or in urgent circumstances to protect the personal safety of users of the Site or the public.
6. Your Privacy Rights and Choices
As a user, you have certain rights and choices regarding your personal information:
Marketing Communications: You may opt-out of receiving marketing emails from us at any time by clicking the "unsubscribe" link at the bottom of every email.
Access, Correction, and Deletion: You may request to access, correct, or delete the personal information we hold about you by contacting us at the email address below. Please note that we may need to retain certain information for recordkeeping purposes, to complete transactions, or when required by law.
Your Virginia Privacy Rights: Under the Virginia Consumer Data Protection Act (VCDPA), residents of Virginia have specific rights regarding their personal data. These rights include the right to access, correct, delete, and obtain a copy of your personal data, and to opt-out of the processing of personal data for purposes of targeted advertising. To exercise these rights, please contact us.
7. Data Security
We use administrative, technical, and physical security measures to help protect your personal information. Our Site is secured with SSL technology to encrypt data transmitted between your browser and our server. While we have taken reasonable steps to secure the personal information you provide to us, please be aware that no security measures are perfect or impenetrable.
8. Individuals under the Age of 21
This website is intended for individuals of legal drinking age (21 years or older). We utilize an age-verification gate to prevent access by underage individuals. We do not knowingly solicit information from or market to children or individuals under the age of 21. If we learn that we have collected personal information from an individual under 21 years of age, we will take steps to delete that information as soon as possible.
9. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. The updated version will be indicated by a "Last Updated" date at the top of this page. We will notify you of any changes by posting a notice of the new Privacy Policy on the Site. We encourage you to review this Privacy Policy periodically to stay informed of our updates.
10. Contact Us
If you have questions or comments about this Privacy Policy, please contact us at:
Hardywood Park Craft Brewery, LLC Email: marketing@hardywood.com